Canola Ink
October 9, 2009

In This Issue
Cooking Up Media Attention for New Cookbook
Arby’s Restaurants Beef up Nutrition with Canola Oil
Scientists May Get Canola to Produce DHA Omega-3
Canola Oil Balances Flavors, Promotes Wellness
Omega-3s from Canola Oil Enhance Vegetarian Diet
Anti-Breast Cancer Properties Found in Canola Oil

Please copy, reprint or transmit any portion of this report. Contact Robert Hunter at (204) 982-2126 or e-mail hunterr@canolacouncil.org with questions or comments.
Cooking Up Media Attention for New Cookbook
CanolaInfo issued a social media release about "The Heart-Smart Diabetes Kitchen: Fresh, Fast, and Flavorful Recipes Made with Canola Oil," a new cookbook from CanolaInfo and the American Diabetes Association (ADA), on Sept. 23, which has already made over 410 million impressions via Internet news sites, including Yahoo!, AOL Money News, Forbes.com, Reuters and Yahoo! Canada. The cookbook is coming this fall to U.S. bookstores, including Border’s, Barnes & Noble and other retailers. The full-color paperback has 151 recipes, heart-smart cooking tips, photos and more. Pre-orders for the cookbook began Sept. 18 through the ADA at http://store.diabetes.org and 800-232-6733. For a 25 percent discount on the book ($14.21 instead of $18.95) when ordering via the ADA, enter the promotion code CANOLAOIL.
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Arby’s Restaurants Beef up Nutrition with Canola Oil
The Restaurant Company, which manages Arby’s restaurants in the Richmond, Va., area, has switched the cooking oil in all of its 19 Arby’s locations to Dow AgroSciences’ Nutra-Clear NT™, a high-stability canola oil. Because the oil allows for eliminating trans fat without increasing saturated fat in Arby’s products, the company’s president calls the transition "one of the best decisions we ever made." The press announcement noted the FDA qualified health claim that 1½ tablespoons of canola oil per day may reduce the risk of heart disease when used in place of saturated fat.
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Scientists May Get Canola to Produce DHA Omega-3
Australia’s Commonwealth Scientific and Industrial Research Organization is genetically engineering canola plants to produce high levels of DHA, one of the beneficial omega-3 fatty acids specifically found in fish. Canola oil naturally contains alpha-linolenic acid (ALA), a plant-based omega-3, which has anti-inflammatory properties but not all the health benefits of seafood omega-3s. The plants will produce DHA from naturally-occurring ALA and are expected to be commercially available by 2015 to meet growing demand for seafood omega-3s.
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Canola Oil Balances Flavors, Promotes Wellness
Canola oil’s neutral taste helps to balance the flavors of ingredients, which according to traditional oriental medicine, may promote physical and mental well-being. The American Institute for Cancer Research recommends canola oil as a heart-smart oil that is low in saturated fat and high in monounsaturated fat and vitamin E, with the added bonus of a "clean taste" that brings out the natural flavors of foods.
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Omega-3s from Canola Oil Enhance Vegetarian Diet
For vegetarians who don’t eat fish, canola oil can be a good food source of plant-based omega-3 fatty acids. Atlanta company Good Measure Meals, which provides healthy, gourmet meal plans, is developing options for vegetarians that use canola oil, flaxseed and nuts to balance the meals and provide heart-healthy omega-3s. The article was written by Carolyn O’Neil, M.S., R.D., a former Canola Camper with CanolaInfo.
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Anti-Breast Cancer Properties Found in Canola Oil
The American Cancer Society tells women to "go for good fats" like canola oil. Some research shows that choosing an oil that is low in saturated fat, free of trans fat and cholesterol and high in monounsaturated fat may reduce women’s risk of developing breast cancer.
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